Additional country filters

Additional country filters let you recruit test contributors from 30 countries beyond UserTesting's standard set. This is useful when you need to reach audiences in specific international markets.

This article applies to: ut logo tiny.pngUserTesting 

Additional country filters are available on the following subscriptions:

Advanced Ultimate  Ultimate+ ✓
This feature is also available in the Starter edition.

 

On this page:

 


 

Key features

  • Access test contributors in 30 countries all over the world.
  • Standard countries, including the US, UK, Australia, Canada, France, Germany, and India, have large contributor pools, so you can test frequently.
  • Narrow down to very specific audiences via filters and screener questions.

Note: Additional countries have smaller contributor pools. Testing frequently or using many filters and screeners may slow test fill times.

 

 

Which countries are included?

  • You can currently reach contributors in 30 additional countries. These markets have smaller contributor pools than the standard countries.
  • These additional countries have fewer contributors than the aforementioned standard nations.
Argentina Italy  Saudi Arabia
Austria Japan  Singapore
Belgium Malaysia  Spain
Brazil Mexico  South Africa
Colombia Netherlands  Sweden
Costa Rica New Zealand  Switzerland
Denmark Norway United Arab Emirates
Greece Philippines  
Indonesia  Poland  
Israel  Portugal   

For tips on getting the best results in these markets, see Best practices below.

 

Who is it for?

  • Additional country filters are available on Advanced, Ultimate, and Ultimate+ plans, as well as the Starter edition.
  • This feature is a good fit for research teams running international studies or testing products in specific regional markets.

 

 

Best practices

  • Additional country filters work best for small, infrequent studies with few filters or screeners, which helps preserve the contributor pool in each market.
  • Aim to run roughly one test per month with five contributors per test to avoid exhausting the available contributor pool in a given country.
  • Minimize the number of demographic filters you apply to the test.
  • Limit the number of screener questions you ask prospective contributors.

Note: Contributor pools in these countries are still growing, so studies may take longer to fill than in standard countries.

 

 

Launching a test using Additional country filters

  1. Log in to your UserTesting Platform Dashboard.

     
  2. Create a test.

     
  3. Prototype, Website, or App Test
    Select whether you're testing a Prototype, Website, or App. For this example, we'll use Website.

    what are you testing.png
     
  4. Select your Network
    Select Build audience.

    how to reach audience.png

     
  5. Select audience

    set up.png
     
  6. Create your audience
    Select Create from scratch.

    Pro Tip: This link is at the bottom of the Select audience page. (the link is at the bottom of this Select audience page).

    save aud.png

  7. Access the countries list 
    Select Countries from the demographic Filters section.

    Screen_Shot_2022-10-13_at_4.07.17_PM.png
     
  8. Choose your countries

    Select your preferred countries from the Additional country filters list.



     

  9.  Complete your test and launch
    Continue building out your test plan and launch.

 

 

Related content

information icon.png

knowledge icon.png

Want to learn more? Check out these Knowledge Base articles... 

Interested in growing your skills? Check out our University course...

video icon 2.png

team icon.png

Need hands-on training?

Can't find your answer?

Was this article helpful?