Niche audience recruitment for UserTesting

At a glance

Use these steps to access assistance with recruiting niche audiences for your Live Conversations, Surveys, and Think Out Loud tests (new experience).

Product UserTesting
Experience Classic & New

On this page:


 

About niche audience recruitment

Niche audience recruitment helps you reach hard-to-reach or highly specific audiences for Live Conversations, Surveys, and Think Out Loud tests (new experience).

  • Refine your targeting: Use filters and screener questions to better define your audience.
  • Get real-time assistance: Chat with a product expert for recommendations on reaching your target audience.
  • Request custom recruitment: Submit a request to connect with hard-to-reach participants.

 

 

Niche audience recruitment support

Use recruitment support when you need help finding hard-to-reach or highly specific participants.

  • Available for Live Conversations, Surveys, and Think Out Loud tests (new experience only)
  • Typical response time: within 72 hours
  • You can request support directly in the platform or from the test builder

Note: For Think Out Loud tests, niche audience recruitment is available in the new experience only (not UserTesting Classic), and recruitment may be limited to certain panel partners — this can affect feasibility and pricing for your specific audience.

Request audience recruitment support from the test builder. 

  1. Open the Audience Builder.
  2. Under Contributor network options, select Recruitment support.

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  3. Choose how you’d like help with recruitment:
    • Recruit more specialized audiences – Send a custom request to our recruitment team for help finding the right contributors for your moderated test. 
    • Chat with an expert – Ask our live team of experts questions about the recruitment process, and we’ll share our hints, tips, and best practices.
    •  Boost your recruitment skills –Discover articles and courses to continue learning about effective target audience recruitment
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  4. If you choose to submit a custom request for Live Conversation, Survey, or Think Out Loud (new experience) recruitment, a form will appear where you can enter your recruitment needs. You’ll receive an email response within 2 business days of submitting your request.
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💡Note: If someone on your team requests custom recruitment services for Live Conversations, Surveys, or Think Out Loud tests, a quote must be approved before the request can be fulfilled.

 

 

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