At a Glance
Design teams use UserTesting to create designs that resonate with customers by getting feedback at every stage of the design process.
Design and build customer-centric experiences by collecting customer insights throughout the design process. As a designer, you can:
- Make sure designs are on the right track
- Understand how different kinds of audiences receive designs
- Decide between design options
- Avoid rework by getting feedback early in the design process
Here are some use cases, resources, and Test Plan templates to get your team rolling.
Understand Your Customers
Increase the quality of designs by better understanding your customers. Uncover their needs and pain points, identify customer personas, and evaluate the competition.
- Needs and Frustrations Discovery (Template) - Identify opportunities for improvement, or understand people’s needs and pain points.
- Discovery Interviews (University) - Learn best practices for conducting a discovery interview.
- Customer Journey (Template) - Understand how customers engage with your brand or products across multiple touchpoints.
Whether you have a sketch or a fully developed design, get feedback from customers to validate your designs before you build them out.
- Visual Design Comparison (Template) - Compare two design options to get feedback about which resonates the most with customers.
- Visual Design Evaluation (Template) - Gather insights about creatives, designs, videos, or other visual elements.
- Balanced Comparison (Article) - Learn how to compare two designs.
- How to Test Prototypes (University) - Learn how to get feedback on prototypes.
- Use Cases in the UserTesting Platform (University) - Learn how to gather feedback throughout the design process.
To learn more about how design teams can utilize the UserTesting Platform, take the Jumpstart with UserTesting for Designers course.
Need more information? Read these related articles.
Want to learn more about this topic? Check out our University courses.