UserTesting Integration for Jira Product Discovery


At a Glance

Unfurl UserTesting URLs to view valuable metadata associated with UserTesting video and session artifacts in Atlassian’s product discovery solution, Jira Product Discovery. This integration allows you to leverage this metadata to rate the impact of product ideas and validate concepts early on to deliver products. 


The UserTesting integration for Jira Product Discovery is available on the following subscriptions:

Flex plan Seat-based plan
Essentials Startup
Advanced Professional
Ultimate Premium


How It Works

The UserTesting integration for Jira Product Discovery enables Product Managers and Product teams to capture product ideas, evaluate and prioritize those ideas, and track progress against product concepts via direct integration with Jira software. 

The integration automatically unfurls UserTesting URLs for shared artifacts that more effectively display videos, clips, or highlight reels in Jira Product Discovery alongside associated metadata, allowing more teams to engage with customer feedback from the UserTesting platform. 

Note: Jira Product Discovery is currently in open beta.

How to Set It Up

Before using the Jira Product Discovery integration, make sure you have a Jira Product Discovery account and have created a Jira Product Discovery idea. 

Step 1. Within the Jira Product Discovery platform, navigate to the idea in which you would like to add a UserTesting session, clip, or highlight reel as supporting feedback for reference by team members.


Step 2. In another browser window, login to the UserTesting platform and navigate to the session, clip, or highlight reel you would like to add to your Jira Product Discovery idea.


Step 3. Copy the share link to the UserTesting session, clip, or highlight reel.


Step 4. Return to your Jira Product Discovery account and paste the link to your UserTesting session, clip, or highlight reel in the Paste a link field under the Capture tab in the Jira Product Discovery idea. Click the Authenticate button in the Paste a link field.


Step 5. The first time you use the UserTesting integration with Jira Product Discovery, you will need to connect the two platforms. As part of this process, you will be prompted to open an external page, which will allow you to authenticate the transfer of data between Jira Product Discovery and UserTesting. Click Proceed


Step 6. Next, you will be brought to the UserTesting authentication page, where you will confirm that Jira Product Discovery can access UserTesting videos and associated metadata that you wish to share. Click Allow Access.


Note: Steps 5 and 6 will only need to be completed the first time you use this integration. After you’ve completed these steps once to connect the two solutions, you will be able to paste UserTesting share links into the Jira Product Discovery Paste a link field and select Create to automatically unfurl the links.


Step 7. After successfully connecting UserTesting and Jira Product Discovery, navigate back to Jira Product Discovery. The link that you previously added to a UserTesting session, clip, or highlight reel will be unfurled. This means that all Jira Product Discovery users will be able to view the video thumbnail as well as useful data fields related to the video, including:

  • Name of test associated with the video
  • Link to video (title)
  • Notes associated with the video
  • Video length
  • Creation date
  • Thumbnail (coming soon)
  • User created tags (coming soon)

These data fields can be used for searching and creating formulas to evaluate opportunities for your team.

Step 8. To view the UserTesting video content, users will be redirected to view the video within the UserTesting platform and will require a UserTesting account. Those who already have a UserTesting account will automatically be redirected. 

Those who do not already have an account, and do not have SSO enabled on their account, will need to contact their UserTesting admin to have one created. If the account does have SSO enabled, the new user will automatically be provisioned with a UserTesting account and will be able to view video content as a read-only user.


Learn More

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