Part 7: Analyzing and sharing insights

This article applies to: UserTesting 

On this page:

• Instant highlight reels
• Make a clip
• Make a highlight reel
• Share your videos
• Share your test
• Best practices for sharing findings

Instant highlight reels

• The easiest and fastest way to access insights is through our Instant highlight reels feature.
• Instant highlight reels stitch together responses to the same task from all the participants in your test.
• Access these through the Metrics tab.

Make a clip

• You can create clips from your video.

• Share these video clips as is, or compile multiple clips into a highlight reel.

• Follow these steps to make a video clip.

Make a highlight reel

• A highlight reel is a curation of any clips you've created.
• You can also edit your highlight reel by rearranging clips and adding text before each clip in the sequence.
• Share your highlight via direct link, email, or over Slack.

Share your videos

• Share full videos or video clips with colleagues and stakeholders, which can be a great way to promote a customer-centric culture in your company.
• You can share videos from Actions dropdown on the Sessions tab, where you can select:
  • Share video
  • Download video
• You can also share videos directly from the video player. 

Share your test

• Another option is to share the entire test.
• From the Dashboard, go to an individual test and select the Options drop-down ellipsis (three dots). Select Share.
• Additionally, this drop-down contains a Publish test option, which allows you to publish a custom page listing the videos without adding people to your account.

Best practices for sharing findings

• Back Your Claims:
  • Use user quotes from tests to support insights.
• Communicate Constructively:
  
  • Frame issues carefully:
    
    • Say: “Users found this feature frustrating.”
    • Avoid: “This feature is terrible.”
• Encourage Engagement:
  
  • Invite team members to ask questions.
  • Discourage making excuses—focus on learning from the customer experience.

• Reuse Your Test as a Template:

  • On the Dashboard, select Duplicate test from the options menu.

  • Adjust demographics or other filters as needed to quickly launch a new test

• Need Help?
  • Contact the Support Team:
    
    • Live chat through the UserTesting platform during business hours.
    • Use the support form for assistance anytime.

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