What is a diary study?
Diary studies are a type of longitudinal study in which participants create “diary entries” as points of data over a period of time. Diary entries can be audio, text, images, videos, or a combination of all.
Why are diary studies helpful?
Diary studies can provide valuable insight into how users behave and interact with their surroundings in their everyday lives.
When should diary studies be conducted?
Diary studies can be conducted at any time. However, they are typically done:
- Before development, as a way to gather requirements
- After a site or product has been launched, to gather data on how, when, and why people naturally use it
Contact your Customer Success Manager to plan a diary study.