Best Practices for UserTesting

At a Glance

When getting started using UserTesting, best practices can help you get the most value out of the feedback from your sessions. Build the habit of using these best practices starting with the first few sessions that you run.


Use 5 contributors for your test

Validate your screener questions

Tips for writing great questions

Pilot your test

Create similar tests

Save test drafts

Watch videos at high speed


Use 5 contributors for your test

We recommend a sample size of five contributors per audience, per test. We typically find that the majority of usability issues and insights are found with the first five contributors of a study and you can add more, when necessary.

See this training course to learn more.

Validate your screener question

Even if you include a screener question in your test plan, use the first task to have the contributor explain who they are. This is an easy method for validating that a contributor is the right fit for your test.

For example:

  • Task 1: In the screener question you mentioned you were [insert specific example]. Please take a moment to tell us about [insert specific example].

Tips for writing great questions

  • Avoiding leading questions.
  • Use rating scale and other metrics questions. They’ll help you quickly get quantitative data. 
  • Use “why” and “how” questions.
  • If you need to emphasize something in a question or task, try these shortcuts to format emphasis like bolding or italicizing.
  • Plan for about 15-20 minutes for an unmoderated session. 

Find more information about writing great tasks here.

Pilot your test

Preview your test yourself and then run a pilot of one contributor (per audience). Pilot tests help to ensure that all assets included in the study work properly, all tasks are made clear to contributors and that you get the desired feedback from the study. Review the results of that pilot and make any updates that are needed before sending the test to a larger number of contributors.

You can launch the same study by adding more contributors:

You'll see this modal appear.  Add the desired number of contributors and select Add contributors to launch the additional sessions.


Create similar tests

You can save time by using the Create similar test option from the drop down menu for any test you'd like to replicate. Once you make a copy, you can make any changes necessary, then launch it to a new set of contributors. Please note: If you need to change a website study to an app study, you'll have to create a new study.  

Save test drafts

By creating a draft of a test, you can edit, finish, or launch it at a later time. Drafts are automatically saved as you edit your test plan. You can also create drafts to have colleagues review a study before launching it.

You can access drafts from your dashboard under the Drafts Only filter.


From there, you can Share your test plan with colleagues or Notify (via Slack integration or e-mail) team members about the results.


Pro tip: Give the study a descriptive title so you can easily find it in your drafts. Avoid editing the same draft in multiple tabs simultaneously as this may result in a failure to save the desired changes.


Watch videos at high speed

The videos are easily the most fun part of gathering human insights. But watching every single video can be time-consuming and your entire team may not have the bandwidth to comb through each and every one.

Fortunately, you can watch your videos up to 3x speed to help you pick out memorable insights even faster. Just select 1x at the bottom of your video player and select the speed you'd like to use. 


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