Research methodologies

  • InVision with UserTesting

    At UserTesting, we believe bringing users into the design process early and often is critical to creating grea...

    Oct 25, 2017 12:41PM PDT
  • Using templates

    Insert predefined templates with a single click to rapidly gather critical insights While you can run User...

    Nov 13, 2017 12:01PM PST
  • Choosing a research methodology

    Not sure which research methodology to choose? These guidelines will help you understand which methodology to ...

    Oct 26, 2017 02:45AM PDT
  • 1:1 interviews

    What is a 1:1 interview? A 1:1 interview is when the interviewer asks a participant a series of questions a...

    Oct 05, 2017 09:47AM PDT
  • A/B testing

    What is A/B testing? What is multivariate testing? A/B testing is when users are presented with one of two ...

    Nov 06, 2017 11:39AM PST
  • Benchmark study

    What is a benchmark study? A benchmark study measures and compares usability metrics against a baseline stu...

    Nov 06, 2017 08:43AM PST
  • Card sort study

    What is card sorting? Card sorting is when participants sort items (pages, categories, images or pieces of ...

    Nov 16, 2017 08:52AM PST
  • Card Sorting with OptimalSort and UserTesting

    This article will provide you with practical tips on how to combine OptimalSort and UserTesting to get both qu...

    Nov 10, 2017 09:13AM PST
  • Competitor study

    What is a competitor study? A competitor study is when you ask participants to interact with one or more of...

    Nov 16, 2017 08:48AM PST
  • Diary study

    What is a diary study? Diary studies are a type of longitudinal study in which participants create “diary e...

    Oct 25, 2017 11:32AM PDT
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