Research methodologies

  • Focus Group

    What is a focus group? A focus group is when a moderator asks group of people about their behaviors, prefer...

    Nov 30, 2016 10:16AM PST
  • Longitudinal Study

    What is a longitudinal study? Longitudinal studies collect data on multiple occasions from the same partici...

    Nov 30, 2016 10:12AM PST
  • Multi-Channel Study

    What is a multi-channel study? A multi-channel study is when participants complete the same tasks on more t...

    Nov 30, 2016 10:11AM PST
  • Omni-Channel Study

    What is an omni-channel study? An omni-channel study is when participants complete an activity that spans m...

    Nov 30, 2016 10:04AM PST
  • Preference Testing

    What is preference testing? In preference testing, participants interact with and review multiple designs t...

    Nov 30, 2016 10:12AM PST
  • Prototype Testing

    What is prototype testing? Prototype testing consists of sharing prototypes or wireframes with participants...

    Nov 30, 2016 10:11AM PST
  • Prototype Testing with Other Tools

    You can easily get feedback on your prototypes with UserTesting. Simply extract the sharing URL from your prot...

    Jan 13, 2017 02:22PM PST
  • Qualitative Sampling of an Online Survey

    What is a qualitative sampling of an online survey? A survey is a series of questions answered by the targe...

    Nov 30, 2016 10:04AM PST
  • Remote Moderated Usability Study

    What is a remote moderated usability study? A remote moderated usability study is when a moderator provides...

    Nov 30, 2016 10:16AM PST
  • Remote Unmoderated Usability Study

    What is a remote unmoderated usability study? A remote unmoderated usability study is when users complete p...

    Nov 30, 2016 10:04AM PST
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