Research methodologies

  • Using InvisionApp with UserTesting

    Introduction At UserTesting, we believe bringing users into the design process early and often is critical ...

    Nov 30, 2016 08:54AM PST
  • Using Templates

    Insert predefined templates with a single click to rapidly gather critical insights ​ While you can run Use...

    Aug 10, 2017 07:26AM PDT
  • Choosing a Research Methodology

    Not sure which research methodology to choose? These guidelines will help you understand which methodology to ...

    Nov 30, 2016 10:04AM PST
  • 1:1 User Interview

    What is a 1:1 user interview? A 1:1 user interview is when a moderator asks a user a series of questions ab...

    Nov 30, 2016 11:36AM PST
  • A/B Testing

    What is A/B testing? What is multivariate testing? A/B testing is when users are presented with one of two ...

    Nov 30, 2016 11:36AM PST
  • Benchmark/Baseline Study

    What is a benchmark study? A benchmark study measures and compares usability metrics against a baseline stu...

    Nov 30, 2016 11:36AM PST
  • Card Sort Study

    What is card sorting? Card sorting is when participants sort items (pages, categories, pieces of content, e...

    Nov 30, 2016 10:12AM PST
  • Card Sorting with OptimalSort and UserTesting

    This article will provide you with practical tips on how to combine OptimalSort and UserTesting, to get both q...

    Nov 30, 2016 11:37AM PST
  • Competitor Study

    What is a competitor study? A competitor study is when you ask users to interact with one or more of your c...

    Nov 30, 2016 10:12AM PST
  • Diary Study

    What is a diary study? Diary studies are when participants create “diary entries” as points of data. These ...

    Nov 30, 2016 10:12AM PST
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